BERETTA – HUMAN TECHNOLOGY BY YURI ANCARANI
by Art+Vibes
Human Technology is an artistic short movie celebrating the uniqueness and the distinction of every Beretta premium gun. This movie by Ancarani Studio, under the creative direction of Paola Manfrin, reveals through the minutia of the manufacturing process, the genesis of a luxury Beretta shotgun. A poetic journey through sterile robotic rooms is blended with the art of manufacturing.
Title: Human Technology
Client: Pietro Beretta
Produced by Art+Vibes
Executive producer: Max Brun
Producer: Teresa Antonioni
Director: Ancarani Studio
Creative Director: Paola Manfrin
Dop: Mauro Chiarello
Composer: Bartolomeo Sailer
Location: Brescia
Duration: 5.40 min